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AG020012
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095
101年國人旅遊狀況調查
Survey of Travel by R.O.C. Citizens, 2012
1.交通部觀光局
1.Tourism Bureau, Ministry of Transportation and Communications
1.交通部觀光局
1.Tourism Bureau, Ministry of Transportation and Communications
001,002,003,004
1.交通部觀光局
1.Tourism Bureau, Ministry of Transportation and Communications
010
1.交通部觀光局
1.Tourism Bureau, Ministry of Transportation and Communications
A.14 計畫執行期間(起):0000-00-00
A.14 計畫執行期間(訖):0000-00-00
2012-01-012012-12-31
A.16 收到日期:2013-11-11
2
台閩地區年滿十二歲及以上的國民

1

全年旅客22,291 國內旅次18,187 出國旅次1,949


22291
002
01
SRDA.GS068
97
C.2 聯絡日期:2013-11-11
2
1.交通部觀光局
1.Tourism Bureau, Ministry of Transportation and Communications
1
整理完即可釋出

C.7 資料公開日期:0000-00-00
2
007
4
1
1
2
1
3
3
001,002,003
1,2
此研究旨在瞭解101年國人旅遊動向、滿意度、消費情形及分析國人選擇在國內、外旅遊間之交互影響情形,並估算國人國內旅遊費用與出國旅遊支出,以供有關單位規劃與改善觀光設施、提昇旅遊服務品質及訂定觀光發展策略之參考。

這份調查以國人國內旅遊資料為主,出國旅遊資料為輔。其對象為居住在國內12歲以上的民眾,採分層隨機抽樣方法,於民國101年1月1日至12月31日止以電話訪問方式進行調查。國內旅遊成功訪問人數第1季為5,774人,第2季為5,552人,第3季為5,598人,第4季為5,567人出國旅遊成功訪問人數第1季為399人,第2季為470人,第3季為519人,第4季為423人。

The objectives of this study are to understand, in 2012, citizens\' traveling activities, degrees of satisfaction and amounts spent on different types of vacation expenses on each trip; and to learn the mutual effects of domestic tourism and outbound travels. It also provides estimates on domestic tourism expenditures and foreign exchange spent on oversea travels. The results of this study provide policy makers needed information on developing new tourist facilities, improving traveling environments, upgrading the quality of tourism and initiating new tourism policies.


This survey was primarily designed to collect domestic tourism data. However, outbound traveling data were also collected as a secondary objective. The population of this survey includes all R.O.C. citizens who were 12 years or older in 2012. A stratified random sampling method was used to select the sample. The total initial sample was divided into four panels; and a rotation scheme was instituted so that each sample person was interviewed once every quarter for four consecutive quarters. However, sample of each quarter composed of four panels that first panel was interviewed the first time; second panel was interviewed the second time; third panel was interviewed the third time; and the fourth panel was interviewed the fourth time. The survey data were collected from January1, 2012 to December 31, 2012 via a computer-assisted telephone interviewing system (CATI). Sample size for the first panel of doestic traverllers is 5,774, second panel is 5,552. third panel is 5,598, and fourth panel is 5,567. The sample size for the first panel of abroad travellers is 399; second panel is 470; third panel is 519; and fourth panel is 423.

D.16 完成檢誤日期:2014-01-20
D.17 預定釋出日期:2014-01-22
D.18 初次釋出日期:2014-01-22
D.19_1 最新版釋出日期:2014-11-13
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1
1,2,3
10.6141/TW-SRDA-AG020012-1
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