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E97006
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015
國際航運物流業核心競爭力之探討:模式建構與應用
Investigating the Core Competence for Logistics Service Providers of Global Shipping Carriers: an Evaluation Model and Its Application
1.丁吉峰
1.Ji-Feng Ding
1.長榮大學航運管理學系
1.Chang Jung Christian University
001,002,003,004
1.長榮大學航運管理學系
1.Chang Jung Christian University
002
1.行政院國家科學委員會
1.National Science Council
A.14 計畫執行期間(起):2008-08-01
A.14 計畫執行期間(訖):2009-07-31
2008-08-282008-11-152008-08-292008-11-302008-12-152009-02-282009-03-152009-05-15
A.16 收到日期:2009-08-25
2
海攬公會會員加前五百大進出口商

1

問卷I 100 問卷II 100 問卷III 100 問卷IV 41


100
001,002,003
C.2 聯絡日期:2009-09-03
2
1.長榮大學航運管理學系
1.Chang Jung Christian University
1
十年後釋出

C.7 資料公開日期:2019-08-01
2
008
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2
2
5
3
3
001
1.多準則決策
2.核心競爭力
3.航運物流
4.重要性分析法
5.矩陣分析法
6.模糊多準則
1.Shipping Logistics Service Provider
2.Threshold and Importance Analysis (TIA) Approach,
3.Core Competence
4.Matrix Analysis (MA) Approach
5.Fuzzy Multi-Criteria Decision Making
國際航運物流業在面臨競爭的環境中,如何構建其關鍵能力,進而尋求其競爭力與核心競爭力,以達成其持續性競爭優勢,實有必要深入探究之。欲解答國際航運物流公司長期競爭力與持續性競爭優勢等未來發展規劃及經營策略之問題,最重要的任務便是如何掌握其策略性資源,藉以發掘出獨特的關鍵能力,進而構建其競爭力與核心競爭力,俾以取得或維持其競爭優勢。 本研究擬採用Hafeez et al. 所提出的概念應用於國際航運物流公司關鍵能力之辯識,進而決定其核心競爭力。本評選模式首由文獻整理探討,初步找尋出國際航運物流公司的二大活動系統、六大功能能力與廿六個能力項目;而為欲有效評估核心競爭力,乃輔以平衡計分卡之概念,初步篩選出共計四個構面與廿五個評估核心競爭力之準則。其次,利用重要性分析法及配合產業界之意見與問卷調查,據以篩選出適合表徵國際航運物流公司之能力項目及評選準則。進而,結合矩陣分析法,據以確認國際航運物流公司之關鍵能力。最後,為求國際航運物流公司資源之安排及進行多種作業活動之改善順序,本研究以模糊多準則決策分析法進行核心競爭力評選之排列順序。 研究結果經由矩陣分析法確認出國際航運物流公司之七個關鍵能力、三 個潛在性關鍵能力與三個關鍵缺點。七個關鍵能力主要包括:流通加工能力、安全、運送速度能力、資訊即時能力、服務需求之回應、互補的服務能力、 人力資源管理。三個潛在性關鍵能力主要包括:配送能力、提供整體品質服 務之能力、法律保險管理活動。三個關鍵缺點主要包括:裝卸能力、客戶商 情聯繫能力、行銷與企劃能力。研究結果經由模糊多準則分析法確認出三個 核心競爭力,主要包括:服務需求之回應、安全、流通加工能力。

It is an important issue to discuss how to create key capabilities and then search the core competence for logistics service providers of global shipping carriers, which they are maneuvered for position in the competitive environment to determine the strategy of gaining sustainable competitive advantage. We use the concept of the architecture of core competence proposed by Hafeez et al. to identify the unique key capabilities for logistics service providers of global shipping carriers. This requires a thorough investigation to determine the strategy of gaining core competence. Hence, the main purpose of this paper is to present appraisal models for identifying key capabilities and determining core competence of logistics service providers using some concepts of decision measures and to describe the applications of the methodologies to the ocean carrier-based logistics service providers. To facilitate the concepts of identifying the key capabilities and core competence, a systematic appraisal of integrating three approaches –threshold and importance analysis (TIA) approach, matrix analysis (MA) approach, and fuzzy multi-criteria decision making (FMCDM) approach –is employed to evaluate those important factors. Also, an empirical analysis, by collaborating with four-stage questionnaires, is conducted to demonstrate the systematic appraisal process for evaluating key capabilities and core competence of logistics service providers and to illustrate the computational process of the methodologies adopted by this paper. Study results show that seven key capabilities are identified and in turns three core competences aredetermined for ocean carrier-based logistics service providers. These core competences are responsiveness to customer needs, safety, and value-added service.

D.16 完成檢誤日期:2011-11-07
D.17 預定釋出日期:2019-08-01
D.18 初次釋出日期:2019-08-01
D.19_1 最新版釋出日期:2019-08-01
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10.6141/TW-SRDA-E97006-1
https://efenci.srda.sinica.edu.tw/webview/index.jsp?object=https://efenci.srda.sinica.edu.tw:80/obj/fStudy/E97006
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